Marketing Systems & Tools for GMAC Franchises

As a growing business, you understand the need for effective marketing and Home Ownership services. GMAC Real Estate will support you with systems and tools that will assist you in not only presenting a professional image but helping you win more business.

Home Ownership Services
By offering a full range of services such as mortgage, title, home warranty and other Home Ownership Services, we save consumers time, money and stress with exactly the products and services they need to make this stressful time of their lives easier. And you and your agents will have an enhanced role in every transaction, the possibility of additional revenue opportunities and, ultimately, the benefit of giving your customers a more satisfying home buying/selling experience.

Marketing
Our wide variety of marketing programs, including home seller and buyer systems, personal promotion tools, business-building resources, and much more, will provide you with the means to reach and attract more customers.

Advertising
GMAC Real Estate supports your local advertising efforts with a national advertising overlay that includes print advertising and a strong Internet presence. In addition, we provide you with the tools that will help you build a strong brand in your local market.

Elegant Homes
When it comes to obtaining and marketing upscale listings, we help your firm compete with Elegant Homes, our comprehensive luxury marketing program that includes a multi-media advertising component and a powerful national website. We will bring national and regional exposure to your listings as well as support your local efforts with customized high-end materials.

HomeRewards®
The HomeRewards® program provides your clients with offers and services including mortgage, title, home warranty, home inspection, moving and storage services, boxes and supplies, temporary housing assistance, home improvement retail chains and much more.

ConnectionsPlus Program - a customer-focused expansion of the Broker-to-Broker program, provides you with a full array of promotional tools designed to convey the message that whether a client is looking to buy or sell a primary home, vacation home or additional property across town or across the country, you can connect them with another GMAC Real Estate professional with local expertise and a proven record of customer satisfaction.

GMAC Real Estate Broker Referral Network - is committed to helping our member firms identity and implement referral strategies that will grow their business. The Network provides assistance in the placement and registration of referrals through a dedicated 800# referral help line and our password protected online Referral Directory of all GMAC Real Estate companies. Relocation Director mentoring, referral consulting and training national referral consulting and training, national, referral contests, and marketing tools.

When you're ready to discuss a possible Real Estate Franchise with GMAC Real Estate, just e-mail us, or call us at 866-667-9482. One of our Franchise Development specialists will be glad to work with you.